The primary source of news for the average Indian is the news channels. These channels are lively, and the added effect of visuals is tremendous. But absence of any regulation, including self-regulation, has made most of these channels a laughing stock and the target of reprimand in coffee shops and software company cafes.
I agree that, compared to newspapers, there is indeed a dilution of core "journalistic" values in news presented by news channels. Instead of news, as defined in journalism textbooks and media classes, TRPs and visual angle dominates most of the news channels. Therfore, when media companies conduct event management or has an event management wing, then it's no wonder that marketing and business takes precedence over "news".
What is lost is trust in the objectivity of the news channels. The scare and hype generated over the swine flu in India again shows that the media have lost their responsibility and sense.
Saturday, August 15, 2009
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